About

Hi, I’m Brent.

In 2010, with only seven months of Salesforce Administration experience, I was hired by a multinational industrial manufacturing company to help deploy Salesforce to 1500 global users and manage Salesforce as the Company’s Salesforce Administrator. This job was a challenge and forced me to learn along the way. There’s nothing better than learning on the job!

Admin Hero started in 2012 as a way to document and share my own lessons learned and the best practices I discovered as I worked to manage a complex implementation.

The goal of this site is to help Salesforce Administrators everywhere become workplace heroes. To do this, I cover a wide array of Salesforce and general business topics written in a way that’s easy to understand. Hopefully, you’ll even read some posts that challenge your perspectives.

In addition to running Admin Hero, I am a Salesforce Consultant with ShellBlack.com, LLC.

Here’s some additional information about me (if you’re still interested):

  • I live in Denver, Colorado with my wife and son.
  • I’m honored to be a Salesforce MVP.
  • Salesforce Certified Administrator, Advanced Administrator and Developer.
  • Dreamforce 2014 was my first year as a presenter (and it was awesome).
  • My initials spell “BAD.” Pretty cool, huh?

Thank you so much for swinging by to check out the site. Use the sign-up form below to receive Admin Hero posts in your inbox each week.

You can also connect with me on Twitter, FacebookGoogle+Email or Chatter. I would love to connect with you!

Here’s to you – the awesome Admin Heroes of the world!

Cheers!

Brent Downey Full Signature

 

20 Comments


  1. Simon

    August 10, 2012 at 10:44 pm

    Hey Brent, some great blogs…regarding your recent blog on driving adoption I’d be interested if you could look at our app and blog your thoughts for us please? Here’s a link to our new listing: http://goo.gl/7glfH thanks.

    Reply

  2. Kevin

    December 20, 2014 at 10:55 am

    Hi Brent,

    Love your site, really looking forward to the Zero to Hero posts. I may be jumping the gun here but during this season it’s very slow at work and I want to start. But I’m on this phase, “so much content and so many workbooks – your mind is numb”. Perfectly said!

    I just finished the Force.com Fundamentals workbook and don’t know what to study next. I’ve done some Trailhead exercises (very useful). I’ve looked at the Force.com workbook. I’ve signed up for the Udacity Salesforce class. I can’t tell which is the next logical step and which overlap. Any advice? My short term goals are getting ready to be the admin for our new Salesforce instance in January and passing the ADM 201 and DEV 401.

    Thanks and happy holidays in the Denver snow!
    Kevin

    Reply

    • Brent Downey

      December 20, 2014 at 3:03 pm

      Hi Kevin! If you have gone through the Force.com Fundamentals, I would suggest some “hands-on” experience. Think of something that you want to track with Salesforce and build it. For example, I have a Dev org where I have created a way of tracking the cost of my vehicles including maintenance and total vehicle cost. Think of something that you need or want to track and build it out! Good luck and thanks for reading!

      Reply

  3. Kevin

    December 22, 2014 at 4:18 pm

    Hi again,

    I asked this same question over on the forums and you answered it there so consider it closed, thanks! It’s a great community – many places to get help.

    Cheers,
    Kevin

    Reply

  4. Alesia

    February 20, 2015 at 4:29 pm

    Hi Brent! I have just watched your 1000 Thanks video. Very exciting moment for your blog! I just wanted to tell you that I have been following you blog for a while now, and absolutely love it. But this year posts are absolutely amazing! Keep it up! (even though I have no idea how you do it, especially with a little one in your house 🙂 – he is adorable!) Good luck and looking forward to more great posts!

    Reply

    • Brent Downey

      February 20, 2015 at 10:24 pm

      Well thanks Alesa! I appreciate that! Sometimes, I don’t know how I do it either sometimes but knowing that folks like you are finding value is the big reason I do it! Thanks for reading!

      Reply

  5. Chad

    August 13, 2015 at 9:14 am

    Hi Brent,

    I hope i haven’t asked this already and if i have, please forgive me. in your opinion, do you think the study material for dev401 would be consistent or be equivalent for the adm201 too? i passed the dev401 some time ago and i still have the study material. my goal was to complete the admin trailhead and review my dev401 material but wasn’t sure if that’s enough.

    any thoughts?

    Thanks,

    Chad

    Reply

    • Brent Downey

      August 13, 2015 at 12:37 pm

      Hi Chad! The DEV401 certification focuses on how to build on the force.com platform whereas the ADM201 focuses on the functionality of the application. The Admin certs focus a lot on the limits and nuances of specific aspects of the tool vs how to build on the platform. I would actually say that the Admin certifications would better prepare you for the Developer certification.

      Reply

  6. sachin goel

    October 11, 2015 at 1:46 pm

    sir i’m in m tech and my dissertation topic is security in cloud computing . I want to implement enhanced blowfish algorithm(or any other algo) for encryption .
    For this i want to create a VF page which has algo code written in apex .
    through this page i want save the details (say merchandise object in warehouse app) of object in encrypted form on detailed page .

    it means i enter plain text on vf page and it shows cipher text on detailed page.

    and also i want the vf page for displaying this saved data in decrypted form(plain text).
    sir, is this possible in salesforce and if yes, what extra api or support i needed. please help me with this .

    Reply

  7. Mike Pagani

    November 30, 2015 at 11:54 am

    Hi Brent,
    I’m starting on the road to SF Admin cert and your blog is heaven sent. A ground level perspective. I have started, owned, bought and sold my own small businesses for many years. Bored with retirement, I’m looking for a way to use my business experience to help other businesses grow and prosper. My first question is: Is Microsoft the best laptop platform to start with, or does it matter?
    Please keep up your great work.
    Mike Pagani
    Los Angeles, CA

    Reply

    • Brent Downey

      November 30, 2015 at 4:38 pm

      Hi Mike! I would say, use what you are familiar with. If you prefer Windows of Mac, that will work just fine. Since Salesforce is based in the cloud, it doesn’t matter what operating system you use!

      Reply

  8. soumia

    April 7, 2016 at 8:56 am

    Hi Bernt,

    Hope your doing good. Its a great blog to learn.

    I need your help in getting Salesforce Admin Freelancer work.I have 2yrs of experience in Salesforce, creating reports and dashboards and all Admin stuff . I want to work as a freelancer now. Can you please help on this.

    Really appreciate your help.

    Thanks in Advance.
    Soumia.

    Reply

  9. Rhett Broussard

    May 5, 2016 at 12:58 pm

    Brent,

    I would like to talk with you about some work I need done.

    Reply

    • Brent Downey

      May 5, 2016 at 4:15 pm

      Hi Rhett! I don’t work on the side any longer now that I’m a full-time consultant. If you’re interested though you can check out http://www.shellblack.com to see if we would be a good fit!

      Reply

  10. Sanjay

    June 7, 2016 at 7:16 am

    Hi Brent,

    I am around 45 years and have a good exposure to VB programming. I wish to know, if I can learn Sales Force now and try seeking work opportunities at this stage of my career.

    Regards
    San

    Reply

  11. Gaurav

    October 26, 2016 at 1:52 am

    Hi Brent,

    I have been working on Infor LN as a Functional Administrator for over a year. I now have over 4 years working knowledge of supply-chain, retail experience to add to my bachelors in IT and Mba in marketing. I wanted to increase my knowledge in ERP domain. Would SalesForce be a good addition or should I stick with Infor LN?
    Will it help my job prospects if I get certified in SalesForce, considering I might not get hands on work experience in SalesForce.

    Thanks in Advance.

    Regards.

    Reply

  12. shaikh saifur

    November 22, 2016 at 4:09 am

    is there any app similar to config workbook

    Reply

  13. priya

    November 23, 2016 at 8:16 pm

    Hello,

    I have a question when I reading knowledge articles I read one that is related to data loader

    I would like to import emails into my Case records on the “Emails” section from Activity ( 000175914) that is article number

    https://help.salesforce.com/apex/htviewsolution?id=000175914&language=en_US

    I have question regarding this why do we need to import emails and attach this to cases “Email” related list when we raise a case through Email-to-Case emails will get attached to this related list without doing anything.

    Please clarify why we will get this type of scenarios.

    Thank you,

    Reply

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